What to Expect From an SEO Company

When SEO experts accept the job of providing a customer with SEO services in order to help them rank their websites for keywords, search terms and phrases, they make sure that these sites are ranked in a particular timeline.

They should be able to, at best, rank not less than 60% to 75% keywords or search terms in the first 10 Google rankings of the required country, for instance, Google.com, Google.co.au and Google.co.uk, among others. The timeline needed to reach Google Top 10 rankings for every phrase, keyword or search terms is dependent on a number of factors – competition among the number of websites involved for every keyword, search term or phrase, how long the site has been in operation, as well as the page-rankings of rival sites. The timeline to get to Google’s first page may range from 30 days for search terms and phrases with a few competing pages to one year in the case of those with about one million competing pages.

Clients can decide on monthly maintenance in order to retain or increase their sites’ rankings as long as they wish after the keywords or search terms have been ranked by these SEO experts. This is important because Google updates its calculations on a continual basis and this can affect the rankings. In addition, it is good to understand that there will always be competition from other sites that are fighting hard to overtake your website’s ranking and so constant algorithms of SEO makes sure that your website and business stays in the lead.

A good SEO company ensures that it provides the client with what it was hired for. If you have been in the website business for quite some time without realizing the best results possible, you may wonder where you might have erred and what you ought to do to rectify the error. Such a scenario calls for an expert with skills in SEO matters to scrutinize your website in order to unearth the actual problem. This could be as a result of various issues ranging from inappropriate keywords to poor content, which may not be hard to rectify. To those who have little knowledge about this, search engine optimization may look like quantum physics or rocket science and as such, it may not make sense, especially when it comes to some phrases and terms.

A good SEO company should be familiar with a variety of SEO systems and act professionally, and at times one may not really grasp what these experts are doing. You should let them explain what they are doing and the reason for it. They will enlighten you on the methods and tactics they are using to deal with your SEO. Since your website is your presence online, it has to be at its best.

Most traffic comes through SERP in Google; hence, hiring an expert in SEO is important in ensuring the success of both your website and business. Most people focus on the first one to three pages of Google search results for whatever they are looking for.

You need to understand that SEO is not something scientific. In addition, guaranteed SEO ranking for keywords is not achievable in a number of days or even a month. It may take several months to achieve first page rankings for keywords and phrases that are highly competitive and this depends on the number of keywords, the competition involved, how long the site has been in operation, and the page rank, among other factors.